25 reasons why Sir Alex Ferguson is the greatest manager of all time

  • Post

  • 6 November 2011

  • Posted by Alastair Campbell

  • 9

Fiona and I are on the way to Manchester for a dinner to celebrate Alex Ferguson's 25th anniversary as Manchester United manager. Partly in response to a few tweets and messages asking why I hadn't blogged on this milestone, and partly because it will help the journey speed by, I thought I would give you 25 reasons, in no particular order, why he is like he is, and some of the qualities that have made him the greatest manager of all time. 1. He is obsessed about winning. Especially trophies. 2. He gets to work early. 3. He loves people, including difficult ones. 4. He loves young people, and doesn't mind being challenged by them. 5. He is fascinated by change, and adapts to it well. 6. He is a control freak who pays attention to detail. 7. He has strong adherence to his roots, and the values he grew up with. 8. He has an abiding love for his deceased parents. 9. His wife Cathy and their three sons are strong characters who ensure there is no risk of his feet leaving the ground. 10 He would cite his brother Martin as perhaps his closest friend. 11. He is not scared of big decisions. 12. He has a phenomenal memory. 13. He has a hinterland away from football - books, music, film, history, travel, horses, wine. 14. He reads widely, and applies lessons in leadership from history and politics to his own leadership position. 15. He is not scared of big characters, and doesn't employ yes-men in his Old Trafford inner team. 16. He inspires loyalty by showing loyalty. 17. He goes to more funerals than anyone I have ever met, apart from ministers. 18. He has strong opinions and is never scared to voice them. 19. He is a good delegator. 20. He never underestimates opponents. 21. He came up the hard way - he has been at Manchester United so long people tend to forget his long managerial apprenticeship in Scotland, including his brilliant spell at Aberdeen. 22. He knows every member of the MUFC staff by name, and knows most of their life stories too. 23. He virtually designed the Carrington training complex which has been central to the club's success. 24. He eats well. 25. He genuinely likes the supporters. All a bit random, and the minute I press 'publish', I will think of something else I should have said, but it'll do for now. Oh, PS, he's Labour ... Must have been a reason I think. PPS -a million thanks to another legendary Scot, Billy Connolly, who is tonight raising funds for Leukaemia and Lymphoma Research at the Criterion Theatre. There are not many people or events who could get me to miss that, but Alex and his anniversary are among them. Billy C follows Mel Brooks, Stephen Fry, Michael Palin and Kevin Spacey in this regular arts events series we started a few years ago. Thanks to our good friend twitter, we sold out in less than a day, the theatre isn't charging us a penny, so it is win-win-win and we are hugely in the Big Yin's debt.

9 responses to “25 reasons why Sir Alex Ferguson is the greatest manager of all time”

  1. Sir Alex is an outstanding character, no doubt about it.
    But having a club like Man Utd to manage helps. In my books the greatest manager of all time is Jack Welch, the CEO of General Electric between 1981-2001.
    In football I would go for Dario Gradi of Crewe Alexandra (between 1983-2007). He launched careers of David Platt, Rob Jones, Geoff Thomas, Danny Murphy, Dean Ashton etc.
    And he had no money to spend.

  2. Great insight, his achievements will only increase in impact in years to come. As usual with high profile figures their story is much more down to earth than thier public persona

  3. Also remember the great job he did as the boss at Aberdeen before Manc U – took them places competing with the Glasgow’s big two.

  4. And here’s one why he’s not: he is the worst example of sportsmanship anywhere – persistently bullying referees and attempting to undermine opponents. Undeniably the most successful manager of recent times but “greatest”? He isn’t in the same league as Busby, Shankly or Clough not to mention Guardiola.

  5. Worth reading a great article in this month’s World Sccer magazine by Patrick Barclay.
    Conclusion is that Ferguson isn’t even ManUtd’s greatest manager – never mind the greatest manager ever!

  6. A typicallly deluded bitter blue. Sir Matt built two teams, SAFhas built four, Sir Matt won one European Cup, SAF has won two and got to two finals as well.
    Shanks won no European Cups and Cloughie did win two and also won the league with different clubs.
    SAF has won the lot including doubles, eleven league titles and one treble, he has won trophies in the modern era, as Bobby Robson once asked “How do you motivate millionaires?” SAF manages it constantly.
    As a United fan obviously I’m biased but Alex does have, IMHO faults but don’t we all?

  7. Not blue and not bitter. You can count as many trophies as you wish it doesn’t detract from the fact thatSir Alex remains a narrow minded tribalistic man who will use every ruse, some underhand, to destabilise opponents. Generosity of spirit and fair play are concepts completely alien to him. Keep counting but he will never make the Busby-Shankly league.

  8. He encourages his players to cheat,thats the main reason he isn’t one of the greats, another is that the premiership is rubbish and he would not have won trophies in any other major european nation.

Leave a Reply

Your email address will not be published. Required fields are marked *

584. Why Is Trump Losing Voters and Will Texas Turn Blue?

Why are these US midterms so important, and what has Rory been seeing on the ground in Ohio? Could the Democrats really flip Texas, and is Trump alienating the Hispanic voters that were crucial to his... Continue

30 October 2026

583. Is Burnham’s Budget Too Safe and How Brazil Defied Trump

With the UK’s new Chancellor, John Healey, announcing his first budget and Kemi Badenoch asking him, “is that it?”, how will the public judge his plans? With Lula making an historic return to Br... Continue

28 October 2026

Whatsapp image 2026 10 27 at 14 37 44

WATCH: In conversation with Mishal Husain at Cadogan Hall

Listen back to our evening with broadcaster Mishal Husain to discuss my new book, Persevilience... Continue

28 October 2026

212. What Happens When The World Stops Trusting America? (Michael Lewis)

Why did Elon Musk really go to Washington, and was DOGE ever about cutting government at all? What happens when the world stops trusting America, and could the next financial crisis already be under w... Continue

26 October 2026

Kim Leadbeater, MP: My Sister’s Murder and Why I Never Wanted To Go Into Politics

This week, we bring you one of Alastair’s favourite interviews. He’s joined by Kim Leadbeater MP, whose sister Jo Cox was murdered in 2016, and his lifelong friend Lindsay Nicholson, who lost her ... Continue

23 October 2026

582. Netanyahu’s Fight for Survival and the Gaza Film That Shocked Rory and Alastair

What is at stake for Israelis and Palestinians in the upcoming parliamentary elections and, if Netanyahu loses, will anything actually change given the major parties reject a two state solution? Why d... Continue

22 October 2026

503 campbell ireland 1

Alastair Campbell’s diary: The truth that Northern Ireland has never confronted

The annual crisis over Protestant marches might have been avoided had we followed Mandela’s example... Continue

21 October 2026

Gettyimages 2229755891 e1792498956875

EXCLUSIVE EXTRACT: The art of surviving a political crisis

In an exclusive extract from his brilliant new book Persevilience, Alastair Campbell reflects on his time at the heart of the New Labour media operation, and what it taught him... Continue

21 October 2026