Labour needs more of the winning mentality

  • Post

  • 9 November 2009

  • Posted by Alastair Campbell

  • 21

Out to another Labour fundraiser last night, this one for my local constituency, Holborn and St Pancras. And not for the first time I found myself extolling the virtues of sport as an inspiration for politics. Eg - 'show me a good loser and I'll show you a loser' (John McEnroe). I also drew attention to Alex Ferguson's aftermatch interview in the wake of yesterday's defeat at Chelsea. The interviewer suggested to the Manchester United manager that despite losing (to a goal scored from a free kick that should never have been given) he could take satisfaction from the fact that his team played so well. Fergie's look said it all. 'What planet are you on, man?' His words were a little more polite, but they made the same point - er, we lost, so no, it was not one of our best performances. I also made the point that in sport, if you go out onto the pitch wondering how you are going to handle defeat, or whether you will get dropped from the team in the event of that defeat, then you've lost already. So definitely lessons for politics there. Too many Labour people are talking and behaving as though the game is over, when whatever the polls and the media say, it is not. Because everywhere you go, you get the same message - that whatever problems people may have with Labour, they are not rushing to embrace the Tories. I gave my usual recipe for a political campaign - defend the record, attack your opponents and win the arguments on the forward policy agenda. On all three, Labour are stronger than the Tories, provided the party from top to bottom gets out on the pitch and plays like they think they can win. Manchester United are now five points behind Chelsea in the Premier League. But does anyone think for one second that Fergie or his players woke up this morning thinking that the title is lost? No, they didn't. And nor should Labour think the election is lost, because doubts about the Tories are growing, just at the time they ought to be thinking about sealing the deal.

21 responses to “Labour needs more of the winning mentality”

  1. Alastair,

    Of course all is not lost for Labour. Your lunatic friend has just decided to tear up the agreement for sorting out the MPs expenses fiasco. The Home Secretary has just noticed that rather too many people have entered the UK under Labour’s watch. Just a coincidence that BNP have just appeared on Question Time I suppose.
    Education, Education Education was the mantra when Labour took power. What is this we hear about the number of pupils getting GCSEs in Maths and English? Did someone say 10% in some areas? If we added Science and a language to the mix, how many would get those five good GCSEs?

  2. I suppose one major difference would be that William Hill are currently offering 10/3 on Manchester United winning the Premiership whereas they will give you 14/1 on Labour having a majority following a General Election.

    Another would be that Manchester United would not be afraid of getting rid of a player if he was not performing and damaging the team’s chances.

  3. Fergie is backing Willie Bain in the Glasgow by-election. Big piece in the Record the other day. And a bad poll for the SNP today. Felt for him yesterday, like you say a great tackle by Fletcher and never a free kick, but he knows sometimes you can play well and not win. Agree the party needs more fight, but like you I still think the Tories can be beaten

  4. I’m assuming on the same basis you have not given up on Burnley making Europe next year? Enjoyed your pisstake of Man City on the footballfanhouse blog.

  5. You might as well add Tiger Woods to the list of petulant, arrogant and bad losers that Ferguson and McEnroe also represent. They are probably all good role models for a Labour party that already shows complete disdain and contempt towards both its electorate and the public at large. All of them are so infatuated by their own sense of self-superiority that they progressively become more and more remote from their roots. None of them have an ability to smile and demonstrate how fortunate all of them are to be in their position in the first place. A dose of humility and magnanimity would go a long way…. They are bad losers and bad winners as well. Give me a Nicklaus, Wilkinson or Button any day as role models in sporting success and moral authority, the combination of which none of your examples – particular Brown – can even come close to emulating.

  6. Owen Coyle has said that Burnley FC won´t give up their Premier League status without a fight. So why should Labour give the keys to Downing Street to DC without a fight?

  7. @AC:
    For any team to hope to take on a rival of equal or near ability the team must field its best players and they must all be up for the fight. Sadly I get the impression that the front bench for Labour are too busy looking for an after politics career. I feel Harriet Harman is just about the worst team player I have ever seen…off message and never once given a good solid speech on Labour policy, too PC and too women centric. The rest are almost invisible prefering to let their captain take all the hits (mostly below the belt). Where have the big hitters gone…..Milliband brothers seem to be more focused with positioning for party leadership in the next cycle. The conference this year was poor and lacked any fight.
    Party activists are leaving in their droves not because they are scared of the fight or fear Conservative policies, but because they feel they are being led by Donkeys. The Lions are off to find a new hunting ground some never to return I fear. GB has many strong talents and is a real power on the world stage…..however he is not the goalkeeper, right back, center half, striker and Physio all the the same time…. time for the rest of the team to start pulling in the collar.

  8. Thanks for coming along last night Alastair.

    I was going to observe that one of the reasons behind Obama’s win was the ‘momentum factor’, he looked like he was going to win while the other guy didn’t. This thought was perpetuated via his advisers in the media (whilst warning against complacency) in a similar way to what Cameron’s people are doing now. This surely means that our guy is seen through a particular prism most of the time (i.e. where mistakes are amplified and successes diminished).

    I think first off the ‘Tories think they have it in the bag so much they aren’t even bothering to articulate policy on the important issues’ message needs to be set out loud and clear…

  9. Ahh. So after their inevitable and richly deserved defeat Labour will be bad losers. Hence the scorched earth policies. No surprises then.

  10. What are you on about Campbell?

    I, for one, am not losing sleep over this knowing GB wrestled an alligator. He has wrestled and alligator, he’s tusled with a whale, handcuffed lightning and threw thunder in jail. Last week, Gord murdered a rock, injured a stone, hospitalised a brick, he’s so mean he makes medicine sick.

    Us and the Tories, we’re gonna get on because we don’t get along. We don’t like David. He talks too much.

    Let’s face it: we’re fast, we’re young, we’re pretty and can’t possibly be beaten.

  11. Who the hell stands for election for the pat on the back and lollipop for taking part? …the people who complain the UK is becoming a nanny state, perhaps.

    Just heard GB being criticised on SkyNews for sending a handwritten letter of condolence. What a lovely thing for the guy who is (rather busy) running the country to find time to do.

  12. It’s heart warming to see you making yet another post on this subject. Labour may have their heads in the sand on many issues but on this subject Labour MPs know they’re headed for humiliating defeat.

    Good. It’s a shame that the Tories will gain power but even that is better than another day of treacherous, incompetent Labour.

  13. @AC “I gave my usual recipe for a political campaign – defend the record, attack your opponents and win the arguments on the forward policy agenda. On all three, Labour are stronger than the Tories”

    @Sir AF’s look:” ‘What planet are you on, man?’

  14. Good point, well made. I’m sure at some stage Fergie has said something along the lines of winning being a habit? Maybe I’m thinking of someone else, but it starts with a positive mental attitude. Labour needs to shout about its successes.

  15. Cameron would take any team out of european competition and sign a load of Polish and Latvian right wingers.

  16. Steady on, there, Em: your comment below, at 17:53, may be a good time to chill out by the Lake abit. Fresh air in those lungs, and only a mere five minute walk for you to Lake Ontario, perfect

    First, here in England, it’s MR Campbell, geddit? Sign of respect, see? Gosh, you really do sound like quite a harsh, harsh, task-mistress, hell-bent on getting results, regardless. You sound just the ticket, the tonic we all need, here. When are you visiting the UK, did you say?

    Even those like me, who invariably agree with the sentiments you express ” … on blog … ” must relish in wonder at your command of the written word. At times, spell-binding

    Makes me feel much, much better, just reading what you write. Damned spirited, I’d say, your stuff

    For example, below you mention, “we’re fast, we’re young”, (what, still? At our age?! By gum, thank you, ma’am. We don’t normally receive compliments that fulsome at OUR age)

    AND – get this, lads – ” … we’re pretty … ” Uh, we ARE? Are they not able to publish the mugshots, er sorry, FaceBook Profile photographs alongside comments in Cananda, then?

    England cannot thank you enough, Em. Your flowing prose is almost as motivating as Mr Campbell’s

    The pair of you, would’ve been an absolute whizz at Dunkirk and done us all proud, thank you both, sincerely

    Trevor Malcolm

    ///////////////////////////////////////////////////////

    /////////////////

  17. Reading your book at the moment brilliant read if only you could return to government and give brown a helping hand in his terrible media communication skills. I used a similar argument to yours when debating with fellow student about the next election most students I talk to at university agree with Labour values but say the won’t vote for them. I then ask them why and the recurrent answer is Brown needs a rest and the Labour party have been too long in power. I then reply look at Alex Ferguson or Arsene Wenger they have been managers at their clubs for a long period, should they be sacked simply because they have been there for a long time?
    Ps: I think this blog you’ve written should be sent to all cabinet ministers.

  18. Yes Alastair, but Labour are not in the equivalent position of being a mere five points behind with only a third of the season underway.

    Labour are facing relegation with no games in hand.

    Whilst you use sport for inspiration, did the concept of ‘the spirit of the game’ ever cross your mind? You know that old-fashioned idea that by observing the rules and SPIRIT of the contest the best results for the audience are found. You seem to have taken the notions of diving, arguing with the ref and breaking transfer protocols and used them as inspiration for your political escapades. Like football you have lowered the image and the value of the undertaking. The benefits of a fair competition have been lost but you got your winners medal.

    I wonder if being part of the most unsuccessful and yet most heavily governed Lions tour in modern times was a good sporting inspiration for you.

Leave a Reply

Your email address will not be published. Required fields are marked *

586. Trump’s Midterms Disaster: What Happens Next?

Why did Trump concede defeat so quickly and pledge to work with Democrats, and what does this mean for the final two years of his presidency, including his influence on the world stage? Was this a cos... Continue

4 November 2026

504 campbell mogg zia

Alastair Campbell’s diary: My biblical battles with Zia Yusuf and Jacob Rees-Mogg

The faithful have long since abandoned the promised land of Brexit – but the false prophets won’t admit it... Continue

4 November 2026

585. Rory Goes to a Trump Rally and Will the Youth Protests Spread to Britain?

What has Rory uncovered on the road through JD Vance country, and how did he feel attending a Trump MAGA rally? What is driving the wave of youth protests sweeping across Europe, and could we see simi... Continue

3 November 2026

213. China and the USA: The Most Important Relationship In The World? (Kevin Rudd)

What do Xi Jinping and Donald Trump actually want? How much does Beijing back Putin, and could it ever pressure him over Ukraine? How likely is a conflict over Taiwan, and when could it be? Rory and ... Continue

2 November 2026

David Blunkett on Blindness, Adversity and Why Politicians Give Up Too Easily

To hear the full episode, and the whole seires, sign up at therestispolitics.com This week, Alastair sits down with someone who – in his opinion – is the most persevilient person in politics, Sir... Continue

31 October 2026

584. Why Is Trump Losing Voters and Will Texas Turn Blue?

Why are these US midterms so important, and what has Rory been seeing on the ground in Ohio? Could the Democrats really flip Texas, and is Trump alienating the Hispanic voters that were crucial to his... Continue

30 October 2026

583. Is Burnham’s Budget Too Safe and How Brazil Defied Trump

With the UK’s new Chancellor, John Healey, announcing his first budget and Kemi Badenoch asking him, “is that it?”, how will the public judge his plans? With Lula making an historic return to Br... Continue

28 October 2026

Whatsapp image 2026 10 27 at 14 37 44

Watch! Alastair Campbell and Mishal Husain live at Cadogan Hall to discuss new book Persevilience

Listen back to our evening with broadcaster Mishal Husain to discuss my new book, Persevilience... Continue

28 October 2026