According to a Facebook friend, the Daily Mail has rewritten the article about Stephen Gately that has caused an outpouring of offence across social networking sites. This will have been a direct response to the fact that the Mail, and the journalist Jan Moir, were suddenly trending on Twitter, with the vast bulk of comments negative about them.

Of course the paper causes offence every day. It is vile. But some days, they misjudge their own vileness and get themselves in hotter water than they anticipated. Of course people are angry with Moir, but let everyone understand that every word in the paper is the work of Obergruppenfuhrer Paul Dacre. It is his paper. His writers write what he wants. It is one of the scandals of our time that he manages to invade the privacy of everyone else in public life, while keeping himself under a stone.

But what the rewrite shows is that they only really care about money, and they only really respond to commercial pressure. So I am grateful to another FB friend for pointing out that the ads around the article are from L’Oreal, M and S, and BT.

Cheryl Cole is the face of L’Oreal, is she not? Her fellow X-Factor judge Louis Walsh was a close associate of Gately was he not? Surely Cheryl can insist L’Oreal withdraw the ad, and refuse to pay up? Likewise do M and S and BT want to be associated with the Mail and this particular Mail muck? Just a thought. Hope they think the same.