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Big bucks campaigning not what it’s cracked out to be

There was a moment during Barack Obama's multi-squillion-dollar presidential campaign when his team realised they had so much money in the war chest that they bought a mass of advertising they probabl... Continue

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24 January 2010
Posted by Alastair Campbell

Alastair Campbell is a writer, communicator and strategist best known for his role as former British Prime Minister Tony Blair’s spokesman, press secretary and director of communications and strategy. Still active in politics and campaigns in Britain and overseas, he now splits his time between writing, speaking, broadcasting, charities and consultancy.

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