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Labour’s communications challenge for the NHS

I sat recently at the back of a focus group and watched people discuss their favourite and least favourite brands. It was a business rather than a political exercise, but there were as ever some inter... Continue

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18 February 2009
Posted by Alastair Campbell

Alastair Campbell is a writer, communicator and strategist best known for his role as former British Prime Minister Tony Blair’s spokesman, press secretary and director of communications and strategy. Still active in politics and campaigns in Britain and overseas, he now splits his time between writing, speaking, broadcasting, charities and consultancy.

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